Archive

Dartington Arts E-Newsletter Image

The Dartington Hall Trust

An offhand comment with Sue the (former) Head of Sales and Marketing for Dartington Arts about how I was intending on going freelance as a web designer, digital consultant and specialist in e-newsletters a few weeks before I left Dartington Hall brought about a relationship in which Sue liked to refer to herself as “best client in the world”.



Work has included the analysis, cleansing and uploading of data to the system that Dartington uses, alongside preliminary work to enable the creation of a regular newsletter…



I now compile the weekly Dartington newsletter which is sent out to approx. 24,000 subscribers each week. I firstly compile a draft newsletter and then Dartington inputs to tweak the newsletter if necessary. The relationship is very much based on trust, the newsletter needs to go out each week without fail, and the tone of the email needs to be consistent.



Work is underway with split testing subjects and headers to maximize the impact that the newsletter has.



NB the newsletter template was designed by someone other than myself.

BigFire website image

BigFire

Working on the bigfire website is a real temptation – there are so many things that I really like that these guys sell. Who doesn’t want a wood fired hot tub?



BigFire already had a very nice looking responsive website, but there were a few things that the BigFire team couldn’t figure out for themselves.  My work with them has involved ironing out those little niggles, things out of place, images of products the wrong size – just lots of little changes that have needed to be made (and still need to be).



Optimising the site for search engines has also been carried out, to try to help the shop get as much organic footfall as possible.



Work will continue with BigFire including product loading, ongoing consultations about how to get the most out of new and existing customers and the creation of a monthly newsletter e-newsletters.

You

You

Whether you need a completely new website, a bit of code edited here or there, or just a magazine advert designed, I hope that my next client is you.




Please use the contact form at the bottom of the page to get in touch.




I look forward to working with you.